Hashtags are a great tool in building reach and visibility to people interested in a topic. For example, #businesstips is likely being seen by people who own a business and like to read up on tips and strategies. But making up your own hashtag, even one for yourself or your business name, seldom pays off. Here’s why: the purpose of… Read more »
Engagement is the top metric on social media. Here are 10 solid ideas to get you started writing your next social media post plan with more engaging content.
Facebook’s newest feature allows business Pages to join Facebook Groups managed by other people. You can do so much more now with Groups, here’s how to join as your Page!
This month I celebrated 3 years of presenting social media and website marketing workshops as a guest of the San Luis Obispo Chapter of SCORE (the Service Corps. Of Retired Executives Association). To celebrate, I brought doughnuts for my students. Here, I’m pictured eating the lone survivor (not for long!!).
This F.A.Q. focuses on the lead questions for a small business Twitter marketing strategy asked by small business owners.
Share a cookie on social media platforms – how to use each platform in a unique way.
A comparison of the 2015 statistics between social media platforms including Facebook, LinkedIn, and Instagram.
Four great options for finding images to use for free on social media – blogs, Facebook, Twitter, LinkedIn, Google+, Pinterest, and more!
