LinkedIn is more than an online bulletin board for job-seekers. It's a resource that users trust and use to find service providers, make referrals, and network.
Your social media engagement score is what gets your content in front of the most people. Many business owners struggle with this concept.
Facebook's newest feature allows business Pages to join Facebook Groups managed by other people. You can do so much more now with Groups, here's how to join as your Page!
Google wants everyone to have SSL Certificates. If you want to rank well in search, you might want to get that certificate now.
Since Facebook likes to put businesses in the penalty box for engagement for no good reason, this is a ninja tactic to get you back in the game!
I've decided to move forward on a LinkedIn-only workshop! There will be live editing to LinkedIn profiles and we will practice using the advanced search filters with clear objectives in mind.
This month I celebrated 3 years of presenting social media and website marketing workshops as a guest of the San Luis Obispo Chapter of SCORE (the Service Corps. Of Retired Executives Association). To celebrate, I brought doughnuts for my students. Here, I’m pictured eating the lone survivor (not for long!!). (more…)
Each platform has a unique audience, can you navigate them all?
This F.A.Q. focuses on the lead questions for a small business Twitter marketing strategy asked by small business owners.
Share a cookie on social media platforms - how to use each platform in a unique way.