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Category Archives: Marketing

How Do I Find My Unique Selling Position?

chicadita October 13, 2020 October 14, 2020 No Comments on How Do I Find My Unique Selling Position?

Your USP (Unique Selling Position) is what separates you from your competition. Start by identifying the benefits of your product or service.

Marketing branding, Unique Selling Position

Operation Happiness by Kristi Ling

chicadita May 12, 2016 April 20, 2020 No Comments on Operation Happiness by Kristi Ling

Owning your own business should be about happiness and lifestyle, not profit. I suggest reading the book “Operation Happiness” by Kristi Ling.

Marketing happiness, small business

SCORE Marketing Your Business Workshop in SLO

chicadita September 6, 2014 April 20, 2020 No Comments on SCORE Marketing Your Business Workshop in SLO

Marketing marketing, score, social media

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