Chicadita Social Media

Looking for social media services for your small business in San Luis Obispo county?  You’ve come to the right place!  Lacey Clifton is an expert at all things social media and gives live workshops within San Luis Obispo County.  She also presents as a guest of the SCORE Association.  SCORE volunteers are typically retired business experts who mentor new entrepreneurs, but finding a retired social media expert isn’t possible just yet, so they called on Lacey to present.

Chicadita offers a full spectrum of social media services and website SEO.  Some clients prefer to have full-service solutions asking us to manage everything from writing blogs and creating social media graphics and post plans where all they need to do is offer approval each month.  Busy business owners not interested in learning marketing prefer this solution.  For the DIY business owner or solo-entrepreneur,  tutorials and private lessons are available along with live workshop opportunities.  And don’t forget about our Social Media Engagement Clubs!  These clubs offer online tutorials, live sessions, and weekly guided messaging to help business owners get ahead of their competition by learning how to be engaging on social media platforms.  Remember, engagement is the most important metric in social media.

New Clients

A Breakthrough Session is required for all new clients. There is a 1 hour minimum for the first session so that I can review what you have and talk to you about your desired results.  I will conduct the review before our meeting.  The first hour will include analysis and review of my findings. If you book 2 hours, the second hour will include planning and strategy and is recommended if you want to be a DIYer.

New Client Breakthrough Session: 

    • $165 one hour
    • $300 two hours

Hourly Rate

Hourly services are billed in 15 minute increments. 

    • Contract Rate: 4+ Hours Per Month for 6+ Months: $80/hour
    • In-Person Meetings in Paso Robles: $100/hour
    • Online & Remote Services: $100/hour
    • On-Site in SLO County: $135/hour

Packages

Packages are a great way to build and maintain a strong social media presence and/or SEO (Search Engine Optimization) by bundling the best services for a reduced fee.  Remember, it takes consistency to get results and should be maintained for a minimum or 6 months to get optimal results.  All packages with a 6-month commitment will qualify for the $80/hour discounted rate for any other services.

Social Lite Package:  

    • Featuring 1 of your products/services paired with 1 theme each month;
    • 1 post each week shared on up to 3 platforms (share to extra platforms $50 each);
    • Custom post graphics when needed;
    • Up to 30 minutes of phone/email support

Social Only Package:  

    • Featuring 1 of your products/services paired with 1 theme each month;
    • 3 posts each week shared on up to 3 platforms (share to extra platforms $50 each);
    • Custom post graphics when needed;
    • Up to 30 minutes of phone/email support.

Social & SEO Package

    • Includes “Social Only Package” with 1 of the 3 platforms as Google My Business;
    • 1 keyword selection each month;
    • 2 blogs each month;
    • 1 custom email blast sent to your database list (ie MailChimp) each month;
    • 1 website page write/rewrite each month;
    • 1 pop-up on site each month with a Call-to-Action

Multi-Channel Package:  

    • Includes “Social & SEO Package;”
    • “Facebook Fan Building Add-On;”
    • “Email Add-On;”
    • Google Map Ranking and Backlink Building each month;
    • Extra 30 minutes of phone/email support (up to 1 hour);
    • Sitemap management.

Add-Ons

Add-ons are great ways to get ahead of your competition and are designed to be used
alongside a package to enhance the results achieved; however, they may be
purchased individually. 

Facebook Fan Building Add-On:  

    • $100 paid to Facebook for ads;
    • Replies to comments/engagements;
    • Generate invitations to the page from ad recipients with engagement.

YouTube Add-On

    • Creation of 2 videos of 2 minutes or less;
    • Videos posted to YouTube and optimized for search engines.
    • NOTE: Requires a YouTube Channel and Google My Business Page (see One-Time Services below).

Email Marketing Add-On

    • 2 custom email blasts sent to your database list and your website subscribers;
    • Import any new subscribers to your database (ie MailChimp) before sending;
    • Management of automated social media posts from emails;
    • Email template updates/customization when needed.
  •  

Training Services

Training is available for a wide variety of marketing tools.  If you don’t see what you need, just ask!

CMS Training (WordPress, Wix, SquareSpace, etc.):  

    • 1 virtual training (screen sharing) up to 1.5 hours;
    • Recording of the training sent directly to you after rendering.

Social Media Platform Training

    • Choose 1 platform per training sessions (ie Facebook, LinkedIn, etc.)
    • 1 virtual training (screen sharing) up to 1.5 hours;
    • Recording of the training sent directly to you after rendering.

One-Time Services

Get a jump on your social media and SEO with professionally setup accounts.

Google My Business Page Creation:  

    • Setup and optimization of Google My Business Page (including map) and YouTube Channel including cover art;
    • 5 keyword related posts;
    • Includes setup of administrative Gmail account if needed.
    • NOTE: Requires logos and/or images of business be provided with all known Google/Gmail passwords and website admin password. Also, Google may require claiming address via postcard mailer (expect a 2-week delay).

Keyword SEO Research

    • Research keywords currently in use and identify other high volume, consumer-driver keywords in your niche to use in future optimization for maximum ROI (return of investment);
    • Review 2 other competitor websites for their keywords to compete on;
    • Deliver a spreadsheet with findings of keyword volumes and values.

Google Analytics Installation:  

    • Google Analytics account creation and installation to website;
    • 1 goal tracking setup in Google Analytics;
    • Setup: Google Webmaster, Google AdWords/Keyword Tools, Google Search Console, and Sitemap.
    • NOTE: Requires all known Google/Gmail passwords and website admin password must be provided.

Total SEO One-Time Setup and Optimization

    • Google Analytics;
    • Google Search Console;
    • Google Keyword Tools (AdWords account & unlock);
    • Google Webmaster;
    • Google My Business;
    • YouTube Channel;
    • Sitemap and submission to search engines (Google, Bing, etc.).
    • NOTE: Requires logos and/or images of business be provided with all known Google/Gmail passwords and website admin password.

Other Services

Other services are available at my standard hourly rate (see first page) including:

      • Social media profile setup and optimization;
      • Reputation management (i.e. Yelp and Google My Business);
      • Blog writing, editing, and posting;
      • Website content optimization, writing, editing, and posting;
      • Press release writing and distribution;
      • Email campaign template creation, writing, and distribution;
      • Online ads management in Facebook and Google;
      • Analysis of competitors, audience/consumer/tribe, and target demographics;
      • Design of business cards, flyers, and postcards;
      • Radio Commercials;
      • Monthly Coaching and Strategy;
      • Need other social media, web, SEO, or marketing help?  Just ask!

New client?  

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