Struggling with Content Creation for Marketing?

Are you struggling with content creation for marketing? My survey says you’re not alone!
How Do I Find My Unique Selling Position?

Your USP (Unique Selling Position) is what separates you from your competition. Start by identifying the benefits of your product or service.
How to Use #Hashtags and @Mentiontags

How to use hashtags and mentiontags, which tags to use, when to use them, and how many to use.
How to Customize the Facebook Ads Audience

Learn how to customize the Facebook Ads Audience. Works with Ads Manager and Facebook Boost Post.
Social Media Content Ideas for Better Engagement

Engagement is the top metric on social media. Here are 10 solid ideas to get you started writing your next social media post plan with more engaging content.
How to Setup Google Analytics, Google Webmaster / Search Console, and Free Google AdWords

My Google Analytics Workshop often has the most questions during the setup stage, so I’ve created a video to walk you through everything I go over in this part of the workshop.
How to Use Emoji in LinkedIn

Emoji are quick and easy to use from a phone, but when working on optimizing a LinkedIn profile, I like to use my desktop computer because it has more control and more options. For those of you like me who want a search engine optimized LinkedIn profile with enough swagger to get noticed by potential […]
LinkedIn Success in 2020

LinkedIn is more than an online bulletin board for job-seekers. It’s a resource that users trust and use to find service providers, make referrals, and network.
Omnichannel Learning Software on the Horizon
Having worked for a large omnichannel software developer, I have been very interested in what an omnichannel learning solution would look like. I have many ideas drafted out in notebooks and regularly review learning software solutions to see how something might be converted into a better learning system, an omnichannel learning system. It appears as […]
Why Engagement Matters on Social Media

Your social media engagement score is what gets your content in front of the most people. Many business owners struggle with this concept.