Hashtags are a great tool in building reach and visibility to people interested in a topic. For example, #businesstips is likely being seen by people who own a business and like to read up on tips and strategies. But making up your own hashtag, even one for yourself or your business name, seldom pays off. Here’s why: the purpose of… Read more »
Engagement is the top metric on social media. Here are 10 solid ideas to get you started writing your next social media post plan with more engaging content.
Your social media engagement score is what gets your content in front of the most people. Many business owners struggle with this concept.
Facebook’s newest feature allows business Pages to join Facebook Groups managed by other people. You can do so much more now with Groups, here’s how to join as your Page!
Each platform has a unique audience, can you navigate them all?
This F.A.Q. focuses on the lead questions for a small business Twitter marketing strategy asked by small business owners.